by Lyndsey Davis | Sep 20, 2024 | Community Engagement, Floral Design, OASIS® Floral Products, Retail, Story, Sustainability
Smithers-Oasis strives to take an active role in learning, sharing knowledge, and actively participating in conversations concerning florists to improve the floral industry. When the Japan Floral Marketing Association (JFMA) was first formed in Tokyo in the spring of...
by Aimee Neff | Oct 15, 2021 | Community Engagement, Floral Design, FloraLife, OASIS® Floral Products, Story
During the COVID-19 lockdown, Smithers-Oasis India began holding webinars where florists from around the world could share their knowledge on a specific topic. Kevin Teo, Sales and Marketing Manager for Smithers-Oasis Malaysia and a florist, has experience carving...
by Aimee Neff | Oct 15, 2021 | Community Engagement, Floral Design, FloraLife, OASIS® Floral Products, Story
Flowers have always been an important part of Indian culture but designs traditionally use loose flowers without stems. As floral designs from around the world were shared digitally, there was an increased interest in designing with cut flowers. Our team in India saw...
by Aimee Neff | Mar 30, 2021 | Community Engagement, Craft and Hobby, OASIS® Floral Products, Story, Sustainability
Floral design workshops have become increasingly popular around the globe. Though typically popular among adults, Smithers-Oasis Germany wanted to bring the experience to a younger generation. In collaboration with Haymarket Media and Florismart, they arranged a...
by Aimee Neff | Mar 30, 2021 | Community Engagement, Floral Design, OASIS® Floral Products, Story
When coronavirus forced a strict shutdown across France, Smithers-Oasis France knew the floral industry would suffer by not being able to stay connected. So, they got creative by focusing on three primary goals: 1) To express solidarity, hope, and love while sharing...
by Aimee Neff | Mar 18, 2021 | Community Engagement, Floral Design, OASIS® Floral Products, Retail, Story
When the initial stay at home orders were put into place due to the coronavirus, Smithers-Oasis began focusing on ways to keep employees and facilities safe. This statement is true for our customers as well. Many customers were forced to close and, when it was time to...
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