Company recognized for improving retailer’s sales volume and quality and decreasing waste within its floral department.
WALTERBORO, S.C. – November 2018 – FLORALIFE®, a division of Smithers-Oasis Company, and worldwide leader in providing solutions throughout the plant and flower journey from propagation to presentation, was recently awarded “2018 Horticulture Support Supplier of the Year” by Pick n Pay, headquartered in Cape Town, South Africa. Pick n Pay is the second largest supermarket chain store in South Africa, with approximately 1,200 stores in the country.
By introducing its “Floralife & You” program to Pick n Pay, FLORALIFE®was successfully able to help the company achieve increased sales volume and quality, and decreased waste within its floral departments.
FLORALIFE®also offered its Floralife® Express Technology premium line of flower food solutions to ultimately provide customers with optimum vase life.
FLORALIFE® was chosen for the award out of six other suppliers in the horticulture category. Cornelis Human, Technical Sales Representative, FLORALIFE®, accepted the award at a presentation held in October at Mount Usambara, Krugersdorp, where more than 250 suppliers were in attendance.
“We are surprised and thrilled with this honor,” said Human. “The entire FLORALIFE® team was committed to providing technical expertise, 24/7 support and a successful merchandising and marketing strategy to help elevate Pick n Pay’s floral departments.”
“The FLORALIFE® team has gone over and above to support Pick n Pay in developing our horticulture department into the huge success it is today. Through their ongoing dedication and hard work, our customers always have access to a wide range of beautiful, fresh flowers in our stores,” said Paula Disberry, Retail Executive, Commercial and Marketing, at Pick n Pay.
The FLORALIFE® brand includes a complete line of products that support the entire cut-flower distribution chain from harvest to vase; from growers to wholesalers and from supermarkets and retail shops to the consumer. Floralife® Express Technology is a premium flower food solution that provides optimum vase life, cut or no cut. Its no-cut feature is a revolutionary technology that improves efficiency and saves labor costs, while acting as the perfect insurance policy for those customers who may not re-cut their stems. FLORALIFE® products provide the ultimate enjoyment experience for the end consumer with solutions for pretreatment, hydration, transport and storage, and flower food solutions for nourishment and conditioning.